For policy makers

Happy children with meals, Magic breakfast
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Our policy and public affairs team work in England and Scotland on policies designed to ensure no child or young person is too hungry to learn.

Our approach is grounded in evidence and shaped by the communities we work in, allowing us to craft policies that are focused on long term change.

Just 28p can provide a nutritious breakfast to a hungry child

Magic Breakfast offers over 300,000 breakfasts every day to children and young people in schools across England and Scotland.

Magic Breakfast research shows:

Of interest to policy makers…

  • Tile reading: 'Our response, 2025 Autumn Budget'
    Policy
    The Budget: Free Breakfast Clubs are still central to the Government’s mission, but will they reach those who need it most?

    Read more

  • Image of tile with Magic Breakfast's Nourishing Futures branding, reading 'Our strategy for 2040'
    News
    Introducing Nourishing Futures: Our strategy for 2040

    Read more

  • Image of the march moving up the historic Canongate in Edinburgh
    Campaigns
    Magic Breakfast join the Scotland Demands Better march

    Read more

  • Photos displaying Magic Breakfast stands across Party Conference season 2025.
    Policy
    Fuelling change: insights from the 2025 Party Conference season 

    Read more

  • Annual Breakfast Survey
    Annual Breakfast Survey 2025

    Each year, we ask our partner schools about the biggest… Read more

  • Image showing a child eating a crumpet at breakfast club.
    Brighter Days: Insights from a national breakfast club workshop 

    A recent workshop brought together a diverse group of experts… Read more

  • Two young students, smiling directly at the camera whilst spreading butter onto bagels. In the corner of the image is a title that says: Measuring & Monitoring Survey 2024
    Measuring and Monitoring survey 2024

    This survey sheds light on the impact of our breakfast… Read more

  • Two children laughing to each other and eating breakfast.
    Rise and Shine: How breakfast impacts children and young people

    The importance of breakfast for health and educational outcomes in… Read more

  • Image of student writing with a pencil in a book. Student has been annotated with a legal gown and wig. There is a call out stating Breakfast powers opportunity.
    Breakfast Powers Opportunity

    Our campaign in England calling for the Government’s rollout of… Read more

  • A poster with an orange background and text in support of ending child morning hunger
    This general election offers an opportunity for action.

    Read more

  • School girl eating breakfast in school uniform
    Breakfast Can’t Wait

    Our campaign in Scotland calling for free school breakfast provision… Read more

  • Two youth campaigners in front of a grand building holding up a letter from Magic Breakfast
    Magic Breakfast Youth Campaigners

    Read more

This page was last updated on

6 January 2025


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