What’s for Breakfast?

Two school children eating beans on toast.

Magic Breakfast makes a difference to over 350,000 children and young people across England and Scotland each day. We exist to champion and provide nourishing breakfasts that help children and young people learn and thrive.

  • Tile showing Magic Breakfast Scotland Policy and Public Affairs Manager and quote reading: “It’s not enough for a plan to sit on paper. We need further development of policies which will meet the four ambitious priorities in this plan.”
    News
    A new plan for child poverty in Scotland: Magic Breakfast’s reaction 

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  • Tile showing Magic Breakfast supporter and record-breaker, Matthew Akpan
    News
    Record‑breaking runner Matthew Akpan supports Magic Breakfast 

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  • Research
    Root causes of child morning hunger

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  • Magic Breakfast branded tile reading 'What is deep material poverty?'
    Research
    Understanding deep material poverty

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Just 34p can provide one nourishing school breakfast for a pupil

Magic Breakfast makes a difference to over 350,000 children and young people across England and Scotland each day.

Magic Breakfast research shows:

We are now partners of the Department for Education’s free breakfast club programme!

Help level the playing field

As we see children fall behind their wealthier peers, we need to act quickly before all the damage is done, before all their potential is lost. Will you help children and young people get the best possible start in life?

My family are from Fermanagh in Northern Ireland and I grew up in Dagenham. My mum often used to invite children into our house for beans on toast after school. I remember watching them eating with urgency. My mum used to say they didn’t have enough at home to keep them going. That stayed with me.

Carmel McConnell MBE, Our Founder
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