News and views

Two teens smiling reading their text books in school. They wear pins of Community Ambassador and Equality Ambassador.
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Welcome to the latest in news and views from Magic Breakfast. Hear from our in-house experts as we all battle to end child morning hunger once and for all.

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  • Magic Breakfast Poster
    News
    Join Magic Breakfast and our partner restaurants to fuel futures!

    An article by The Guardian has reported that one of… Read more

  • Magic Breakfast poster
    Campaigns
    It’s time for Scotland’s new First Minister to deliver on his 3.5-year-old promise 

    Three and a half years ago, First Minister John Swinney,… Read more

  • Magic Breakfast Poster
    News
    Fuel For Success 2024 launches!

    It’s the beginning of May, and the start of Fuel… Read more

  • Will Poulter wearing the Magic Breakfast T-shirt
    News
    Will Poulter and Mob cook up a storm in support of Fuel For Success!

    Magic Breakfast are incredibly excited to have the fantastic Mob… Read more

  • Great Big Breakfast
    News
    Great Big Breakfast 2024

    Great Big Breakfast is our annual fundraising campaign in the… Read more

  • A picture of a man cycling to promote the London to Brighton cycle
    News
    Fundraise for Magic Breakfast! London to Brighton cycle ride

    Take part in one of the UK’s most iconic bicycle… Read more

  • A poster encouraging employees to donate for Great Big Breakfast at the Kraft Heinz office
    News
    Great Big Breakfast – Rise and Heinz!

    Our incredible partner, Heinz, recently held a fantastic Great Big… Read more

  • A picture of children eating breakfast
    Campaigns
    Breakfast and beyond – Recipe for Change blog

    Read Magic Breakfast’s Campaigns and Policy Manager, Katharine Voss’ blog… Read more

  • A picture of Aniela Schuckburgh, Magic Breakfast's Chair of the Board of Trustees
    News
    Meet our Chair of the Board of Trustees, Aniela!

    Our trustees are vital to the mission and impact Magic… Read more

  • A picture of some grown-ups talking to school children as part of Magic Breakfast's Aspiration Days
    News
    Magic Breakfast’s Aspiration Days

    An amazing time was had by all on our recent… Read more

  • A picture of a girl eating breakfast
    News
    Child Poverty in the UK Sliding Backwards

    This year’s official government figures reveal that a further 100,000… Read more

  • A Magic Breakfast outdoor advertising campaign in Manchester saying "Making a difference one breakfast at a time"
    News
    Thank you, Clear Channel! Magic Breakfast’s outdoor advertising campaign

    Over 8 weeks, Magic Breakfast ran on Clear Channel’s Digital… Read more

This page was last updated on

8 April 2026


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