Breakfast Week Campaign

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MagicSATs highlights

A look back at the MagicSATs campaign we ran in May
A kick start at Cuckmere

Guest blog by Magic Breakfast School Partner for London and the South East, Jan Jemson, who describes an inspiring visit to a very special school.
Prue Leith & Little Cooks Co

Why Prue Leith, cookery writer and TV presenter, and Helen Burgess, founder of Little Cooks Co, support Magic Breakfast
Katrina and Phil anniversary party

So many kids in the UK have to start their school day without a decent breakfast.

Apply for Magic Breakfast provision

If you have identified pupils at your school who would benefit from a nutritious breakfast, please read about our eligibility criteria, then we look forward to receiving your application
What we do

Magic Breakfast provides nutritious breakfasts to children as fuel for learning and expert support to schools
The team

Magic Breakfast's head office is in London (this office space is kindly lent to us by Pearson), but our School Partners are located all over England and Scotland so they can be close to the schools they work with.
What can a school expect from us?

Magic Breakfast not only provides food aid to schools, but has an expert team to help identify and reach every hungry pupil, offer nutrition advice and training, give parents nutrition and food hygiene training, and advise on post-breakfast activities such as book clubs and exercise sessions.
Why we are needed

As many as 1.8 million school age children are at risk of hunger in the UK
What does a magic breakfast look like?

We provide schools with low sugar, low salt, low fat, nutritious breakfast food for children. A "magic" breakfast consists of porridge, cereal, specially made protein rich bagels and fresh fruit juice.
National School Breakfast Programme

We are delighted to announce a new partnership with Family Action to deliver the Department for Education's National School Breakfast Programme
How Magic Breakfast began

Magic Breakfast was founded by Carmel McConnell, MBE, in 2003, but she started buying and delivering breakfasts to five schools in the London borough of Hackney three years previously after hearing from headteachers there that many of their pupils couldn't concentrate until they had had their lunch as they were too hungry.
Impact of Magic Breakfast

Teachers at our partner schools report that pupils who have eaten a nutritious "magic" breakfast have improved concentration, energy, alertness, punctuality, behaviour, social skills, health and educational attainment.
Ordering your food deliveries

Schools in partnership with Magic Breakfast get food delivered regularly, straight to the door

Give a Magic Breakfast

Every 30p kindly donated to Magic Breakfast could give a child a nutritious breakfast plus wrap-around support and the chance to succeed at school. Please help us to reach more hungry children. Read more

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