11 April 2022

Magic Breakfast and Heinz – Working in Partnership

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  • Partner Spotlight

Written by Magic Breakfast Team

Home > What we do > News and views > Magic Breakfast and Heinz – Working in Partnership

Heinz & Magic Breakfast Flagship Report 

In September 2019 Magic Breakfast and Heinz embarked on a partnership with the shared goal of helping ensure no child is too hungry to learn in the UK. Today, we are delighted to release the first of our impact reports, which reflects and celebrates the achievements during our three-years’ of partnership so far.

Not only have Heinz helped Magic Breakfast offer nutritious breakfasts to thousands of children by providing Heinz Beanz to 300 of our partner schools across England and Scotland, but crucial to our partnership is looking beyond food support and financial donations to drive real long-lasting change. Our partnership vision has leveraged the Heinz brand and their purpose-driven workforce to support a variety of initiatives, including engagement programmes, research projects and awareness-raising campaigns.

On behalf of the schools and children we support, we would like to thank Heinz for being such an incredible champion over the last three years! We are so excited to see what the future holds.

Read all about this fantastic partnership here: 

Magic Breakfast and Heinz – Working in partnership

Leveraging the Heinz brand and product portfolio to use Magic Breakfast’s national reach and localised model to have a transformational impact on the lives of hungry children in the UK

  • Published: January 2024

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4 January 2024

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