About About Magic Breakfast Impact of Magic Breakfast The impact on a hungry child of eating a nutritious breakfast is not only immediate to see, but it can affect that child’s whole path in life. We regularly collect data from our partner schools to measure and monitor the charity’s effectiveness. Magic Breakfast’s 2015 survey, of headteachers, school business managers and breakfast club coordinators at our partner schools, found overwhelming evidence of the positive impact that eating a nutritious “magic” breakfast has on schoolchildren. Of those who responded to the survey (staff in 345 schools): 96% reported increased energy levels/alertness among pupils who attended breakfast club; 95% reported improved concentration levels; 90% reported improved punctuality; 88% reported improved behaviour; 84% reported improved educational attainment. TESTIMONIALS "The impact of breakfast on the quality of teaching time has been remarkable." Karen Porteous, Headteacher, Barrow Hill, Chesterfield. "One boy’s behaviour was so bad we were about to exclude him. Before I did, I thought, let’s just try asking him to breakfast club. It was magic – he settled. He was just hungry. So simple." Member of staff at Randal Cremer Primary School, Hackney. "Lateness has vastly improved since we've started offering the breakfast provision to the whole school. Teachers are noticing better concentration from pupils in class." Business Manager, Seacroft Grange Primary School, Leeds. “The breakfast club is like adding a pressure valve in the school – we can sort out problems before they turn into emergencies, just by having a few minutes to talk to the child while they’re enjoying their bagel.” Breakfast club coordinator at Magic Breakfast partner school. “The great thing about the breakfast club is that we can give children some additional support, extra reading or just someone to talk to. It enables children from all classrooms to mix, in a less pressured environment.” Teacher at Magic Breakfast Partner School. “I can honestly say Magic Breakfast has been the best thing to happen to St Chad's in a long time and is a real success.” Josephine Azadeh, Child and Family Support worker at St Chad's Catholic Primary School in Birmingham.