25 June 2025

Charity Times Awards 2025

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Written by Magic Breakfast Team

Home > What we do > News and views > Charity Times Awards 2025

We are thrilled to share that we have been shortlisted for the Charity Times’ Charity of the Year Award (>£10m).

We are privileged to be in very good company among the other shortlisted organisations, and look forward to celebrating together at the event at London Marriott Hotel in September.

The awards celebrate and honour the outstanding professionals in the many and varied fields of charity management, and we are very proud to champion best practice in the UK charity and not-for-profit sector.

Magic Breakfast exists to ensure no child or young person in the UK starts their school day too hungry to learn. The charity provides access to nutritious breakfasts for over 300,000 pupils daily across more than 1,000 schools, while influencing national policy. Guided by a bold three-year plan, through 2022-25 Magic Breakfast expanded its food offer, improved uptake, and became more efficient and collaborative.

Campaigns such as Breakfast Powers Opportunity helped position school breakfasts at the heart of new government commitments. Through strong evidence, collaborative strategic partnerships, and a passionate, high-performing team, the charity not only fuelled learning but created sustainable and systemic change.

Schools that work with Magic Breakfast report calmer mornings, happier children, and stronger family engagement. With 88% of schools expressing deep trust in the charity, Magic Breakfast is not just feeding children but breaking down barriers to opportunity so all pupils can thrive.

This page was last updated on

26 June 2025


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