We’re excited to announce that Magic Breakfast have won their first government contract in Scotland through the Bright Start Breakfast Fund!
We have secured funding for 5 schools, one of which is working in partnership with the City of Edinburgh Council. This project will enable Magic Breakfast to positively impact over 100,000 children during the 2025-26 academic year, from Aberdeenshire to East Ayrshire.
Each school will have access to all the breakfast items contained within our Magic Menu. The Magic Menu has been carefully curated to ensure that the nutritional profile of all our food meets the Scottish school food standards, ensuring they are low in sugar and high in fibre.
Our partner schools will also be:
- Assigned a dedicated engagement partner for the year who will deliver staff briefings, assemblies and parent information on the importance of a healthy breakfast.
- Schools will also be able to draw on the 20 years plus experience that Magic Breakfast has of successfully setting up breakfast provisions. Engagement partners will share practical solutions on tackling all sorts of questions including how to target those children who might be reluctant at first to take advantage of a school breakfast.
We are delighted that the Scottish Government have taken a step forward in funding school breakfast, however, we will continue to work with the Scottish Government ahead of the next election to ensure that no young Scot will be too hungry to learn. Breakfast Can’t Wait.
