Fundraisers | Magic Breakfast

Natdog's Magic Breakfast Santa Run!

Natalie Thrasivoulou

I'm a volunteer with Magic Breakfast and I want to pledge in any way that I can to help this great cause!

Latest

Breakfast in a Bubble

How are our partner schools getting breakfasts to children whilst maintaining the protective ‘bubbles’?

Success: the School Breakfast Bill goes to second reading!

We are delighted that the School Breakfast Bill passed its first reading in Parliament.

Thank you for Keeping Breakfast Going

When the Covid-19 crisis hit back in March, we launched an emergency appeal with the simple aim of Keeping Breakfast Going.

We need Government action to ensure no child starts the day too hungry to learn

Alysa Remtulla, Head of Policy and Campaigns, explains why support for the School Breakfast Bill is vital.

Apply for Magic Breakfast provision

If you have identified pupils at your school who would benefit from a nutritious breakfast, please read about our eligibility criteria, then we look forward to receiving your application

What we do

Magic Breakfast provides nutritious breakfasts to children as fuel for learning and expert support to schools

Magic Breakfast's head office is in London (this office space is kindly lent to us by Pearson), and we have further office space near London Bridge, but our School Partners are located all over England and Scotland so they can be close to the schools they work with.

What can a school expect from us?

Magic Breakfast not only provides food aid to schools, but has an expert team to help identify and reach every hungry pupil, offer nutrition advice and training, give parents nutrition and food hygiene training, and advise on post-breakfast activities such as book clubs and exercise sessions.

Why we are needed

As many as 1.8 million school age children are at risk of hunger in the UK

What does a magic breakfast look like?

We provide schools with low sugar, low salt, low fat, nutritious breakfast food for children. A "magic" breakfast consists of porridge, cereal, specially made protein rich bagels and fresh fruit juice.

National School Breakfast Programme

We are delighted to announce a new partnership with Family Action to deliver the Department for Education's National School Breakfast Programme

How Magic Breakfast began

Magic Breakfast was founded by Carmel McConnell, MBE, in 2003, but she started buying and delivering breakfasts to five schools in the London borough of Hackney three years previously after hearing from headteachers there that many of their pupils couldn't concentrate until they had had their lunch as they were too hungry.

Impact of Magic Breakfast

Teachers at our partner schools report that pupils who have eaten a nutritious "magic" breakfast have improved concentration, energy, alertness, punctuality, behaviour, social skills, health and educational attainment.

Case studies

Our case studies demonstrate the many and diverse benefits, to children, families and the whole school, of Magic Breakfast provision.

Magic Breakfast support

Denise Bartram

Natdog's Magic Breakfast Santa Run!

Natalie Thrasivoulou