Fundraise

Plan your own fundraiser

We have lots of ideas to help you plan your own Magic Breakfast fundraising event (Covid-19 restrictions permitting). Read more

Raise Funds Through Online Shopping and Searches

Raise funds for us when shopping online or even when just doing an internet search Read more

Latest

Interview with author Tom Percival

We have been delighted to help distribute books from the Marcus Rashford Book Club to children at our partner schools, in partnership with Macmillan Children's Books. Here we interview Tom Percival, author of the hugely popular 'Silas and the Marvellous Misfits'
A magical morning at Black Friday Live

Children from King Solomon Academy enjoyed a very special live reading at Amazon's Black Friday live last week with Alesha Dixon.
Do they know it's Christmas time - Hellaby Recording

To support children in getting a nutritious breakfast to give them best possible chance of learning
Brandesburton Breakfast

When we talked to Felix (4) about Magic Breakfast he was so shocked that there were so many children going to school without breakfast. He thought about it and talked about it for days afterwards and kept saying he wanted to give everyone breakfast! We decided it would be great to give all the children at his school a free breakfast and try and raise some money for Magic Breakfast!

Apply for Magic Breakfast provision

If you have identified pupils at your school who would benefit from a nutritious breakfast, please read about our eligibility criteria, then we look forward to receiving your application
What we do

Magic Breakfast provides nutritious breakfasts to children as fuel for learning and expert support to schools
What does a magic breakfast look like?

We provide schools with low sugar, low salt, low fat, nutritious breakfast food for children. A "magic" breakfast consists of a selection from porridge, cereal, bagels, beanz and fresh fruit juice (where school food regulations allow).
What can a school expect from us?

Magic Breakfast not only provides food aid to schools, but has an expert team to help identify and reach every hungry pupil, offer nutrition advice and training, give parents nutrition and food hygiene training, and advise on post-breakfast activities such as book clubs and exercise sessions.
Why we are needed

Prior to the pandemic, 1.7 million children in the UK were living with food insecurity. This number is, sadly, likely to have grown because of Covid-19.
Marcus Rashford Book Club

Magic Breakfast and Macmillan Children’s Books announce official partnership to launch the new Marcus Rashford Book Club with schools in disadvantaged areas of the UK
How Magic Breakfast began

Magic Breakfast was founded by Carmel McConnell, MBE, who started buying and delivering breakfasts to five schools in the London borough of Hackney after hearing from headteachers there that many of their pupils were too hungry to learn.
National School Breakfast Programme

We are delighted to announce a new partnership with Family Action to deliver the Department for Education's National School Breakfast Programme
Ordering your food deliveries

Schools in partnership with Magic Breakfast get food delivered regularly, straight to the door
Impact of Magic Breakfast

Teachers at our partner schools report that pupils who have eaten a nutritious "magic" breakfast have improved concentration, energy, alertness, punctuality, behaviour, social skills, health and educational attainment.

Give a Magic Breakfast

Every 34p kindly donated to Magic Breakfast could give a child a nutritious breakfast and the chance to succeed at school. Please help us to reach more hungry children. Read more

Donate Fundraise