Campaign

The Power of a Healthy Free School Breakfast

The Power of a Healthy, Free School Breakfast Read more

Recommendations for Government

Recommendations for Government Read more

Take Action

Take Action by 13th October 2019! Read more

Latest

Santa Run 2019

Santa Claus is coming to town... We are excited to let you know about Magic Breakfast's upcoming challenge event, the Santa Run 2019!

Corporate Partnerships Manager

We are looking to recruit a Corporate Partnerships Manager to join our fundraising team in London.

Policy Report Launch

Our Policy Report, calling on Government to introduce legislation to ensure every schoolchild at risk of hunger can access a healthy breakfast at school, was launched at Parliament.

Apply for Magic Breakfast provision

If you have identified pupils at your school who would benefit from a nutritious breakfast, please read about our eligibility criteria, then we look forward to receiving your application

What we do

Magic Breakfast provides nutritious breakfasts to children as fuel for learning and expert support to schools

Magic Breakfast's head office is in London (this office space is kindly lent to us by Pearson), but our School Partners are located all over England and Scotland so they can be close to the schools they work with.

What can a school expect from us?

Magic Breakfast not only provides food aid to schools, but has an expert team to help identify and reach every hungry pupil, offer nutrition advice and training, give parents nutrition and food hygiene training, and advise on post-breakfast activities such as book clubs and exercise sessions.

Why we are needed

As many as 1.8 million school age children are at risk of hunger in the UK

What does a magic breakfast look like?

We provide schools with low sugar, low salt, low fat, nutritious breakfast food for children. A "magic" breakfast consists of porridge, cereal, specially made protein rich bagels and fresh fruit juice.

National School Breakfast Programme

We are delighted to announce a new partnership with Family Action to deliver the Department for Education's National School Breakfast Programme

How Magic Breakfast began

Magic Breakfast was founded by Carmel McConnell, MBE, in 2003, but she started buying and delivering breakfasts to five schools in the London borough of Hackney three years previously after hearing from headteachers there that many of their pupils couldn't concentrate until they had had their lunch as they were too hungry.

Impact of Magic Breakfast

Teachers at our partner schools report that pupils who have eaten a nutritious "magic" breakfast have improved concentration, energy, alertness, punctuality, behaviour, social skills, health and educational attainment.

Ordering your food deliveries

Schools in partnership with Magic Breakfast get food delivered regularly, straight to the door

Give a Magic Breakfast

Every 30p kindly donated to Magic Breakfast could give a child a nutritious breakfast plus wrap-around support and the chance to succeed at school. Please help us to reach more hungry children. Read more

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FUEL THEIR FUTURE

The Issue

The Power of a Healthy Free School Breakfast

Recommendations for Government

Take Action