Magic Breakfast is honoured to have made it to the final 3 charities to become the UK charity partner for the employees of Bank of America Merrill Lynch (BofAML). Winning this high profile corporate partnership will mean Magic Breakfast could support even more children, young people and the wider school community by raising £300,000 in the next two years.
Next steps: Between 18th and 28th October staff at BofAML will be asked to vote for the charity they would like to support over the coming 2 years. This page is to let staff know all about Magic Breakfast and how a transformational partnership could look.
Please vote for Magic Breakfast!
YOU CAN BE PART OF THE SOLUTION TO ENDING HUNGER AS A BARRIER TO LEARNING FOR HUNDREDS OF CHILDREN IN THIS COUNTRY
Welcome to Magic Breakfast. We are a charity with over a decade of experience providing healthy breakfasts, nutritional education and support to over 23,500 children in 480 schools each day, and all for just 22p per child (or a tenth of the price of the average latte).
Bank of America Merrill Lynch and Magic Breakfast – Fuel for Learning
Magic Breakfast passionately believes that no child should miss out on the opportunity to improve their chances in life because they are too hungry to concentrate at school. The effect of a welcoming school breakfast on a vulnerable child is truly magical. A breakfast club, open to all without stigma or social barriers, means every child is nourished, settled and ready to learn at the start of the school day. This results in improved learning for the most disadvantaged children, a better classroom experience for all and improved outcomes for the wider community.
The most important lessons are taught in the morning so just one Magic Breakfast can unlock around 4 hours of learning per day. ‘Fuel for Learning’ is a two-year optimisation project for 36 schools to provide 1,764 children with a healthy breakfast each day. This will include setting up and supporting breakfast clubs, optimising current breakfast provision and working with the wider school community to ensure every child can access a breakfast now and for generations to come. So why support us?
The need - children are arriving at school too hungry to learn
When you think about hunger as a barrier to education the UK might not the first country that comes to mind, but shockingly the government estimates that there are over ½ million children who arrive at school too hungry or malnourished to learn.
“I’ve seen a child slip under his desk, faint with hunger. I’ve taken him out, given him a drink and one of your bagels and he sprang back into life. He’d probably not eaten anything since school dinner the day before. That’s why we rely on Magic Breakfast. With breakfast, children are ready and able to learn.” Member of staff at a Magic Breakfast partner school.
The solution - a 22p Magic Breakfast
We know that most important lessons are taught in the morning so just one 22p Magic Breakfast can unlock up to 4 hours of learning for a hungry child. We are privileged to work with a number of large food retail partners including Quaker Oats, Tropicana, Bagel Nash and Tesco. Their gift in kind contributions ensure your support goes even further.
“These kids only have one chance at childhood, and one chance at education. Education is going to be their best way out of poverty. By feeding and valuing them Magic Breakfast makes a practical difference to these children every single day”. Head of Extended Hours, De Bohun Primary School, London.
The difference your monetary support can make in the communities where you live and work - providing 343,980 breakfasts per year and unlocking over 1.3 million hours of learning!
We want BofAML to become part of the solution to this urgent issue so we will work with you to ensure the money you raise contributes to children in your local communities and nationwide.
Fun fundraising and meaningful volunteering - creating some magic along the way!
At Magic Breakfast we love food, fun and innovation, we also understand that one size doesn't necessarily fit all so we will work hard to ensure we add our ‘bit of sparkle’ to the relationship with a wide range of opportunities for all your office locations. Some ideas include:
Our proven track record of delivery
For more information on the points above and a message from our founder please see the boxes below. If you would like further information or have any questions please email email@example.com.
Fingers crossed we'll be working with you soon to provide fuel for learning so that no child is too hungry to learn.
The difference you can make in the communities where you work and liveRead more
A message from Magic Breakfast's founder and Chief Executive, Carmel McConnell MBERead more
Making the Magic happen – fundraising and volunteeringRead more
Our proven track record of delivery – a low cost, high impact solutionRead more
Half a million children arrive at school each day too hungry to learnRead more
The most important lessons are taught in the morning so a 22p Magic Breakfast unlocks up to 4 hours of learningRead more